February 24, 2009

Cultural Groups Partner to Promote Tourism

Six cultural institutions in Allentown have come together to promote tourism by offering a special discount card. Valid throughout 2009, the card offers discounts at the Allentown Art Museum, Allentown Symphony Hall, America on Wheels Transportation Museum, Da Vinci Science Center, Lehigh County Historical Society, and the Liberty Bell Shrine. "There is strength in numbers, and working together we can all make our marketing dollars stretch even further in a tough economy," said Linda Merkel, executive director of the America on Wheels Museum. "We also know that the tough economy affects our visitors and we are proud to be able to offer these discounts so that more people can enjoy the attractions offered in the City of Allentown."

The America on Wheels Museum and the Allentown Art Museum both offer "buy one, get one" admission discounts to all card holders. The Lehigh County Historical Society offers a $1 per visit discount on its admission price, the Liberty Bell Shrine offers a 10% discount at its gift shop, and Symphony Hall offers a 20% discount on all purchases.

"I think this is a great initiative," said Mayor Ed Pawlowski, (D) Allentown. "It works perfectly with our efforts to promote the city and all the assets and opportunities we offer to residents, business owners

http://wfmz.com/view/?id=654038

For More Information:
Linda Merkel - Executive Director
America On Wheels Museum
5 N. Front St. Allentown, PA
(610) 432-4200
director@americaonwheels.org
www.americaonwheels.org